Yuan Swastika (1)
This study is entitled The Effect of E-Wallet and Consumptive Style on Online Shopping. The aim is to find out the Effect of E-Wallet and Consumptive Style on Online Shopping, the Effect of E-Wallet on Online Shopping, and the Effect of Consumptive Style on Online Shopping. In recent years, technology has come a long way and has changed the way people do things, including shopping. Online shopping has become a growing trend and many people are starting to shop online. The use of e-wallets and consumptive styles have also increased and have contributed to the increase in online shopping. Therefore, this study aims to determine the effect of e-wallets and consumer styles on online shopping. This study used a survey method with a purposive sampling technique. The number of samples used is 81 people who use e-wallets and shop online. The results of this study indicate that e-wallets do not have a significant effect on online shopping, while consumptive style has a significant effect on online shopping.
Akbar, A., & Ardiansyah, A. (2020). PENGARUH E-WALLET DAN GAYA KONSUMTIF TERHADAP BELANJA ONLINE. Jurnal Manajemen dan Bisnis, 18(1), 1-11.
E. H. He, H. Wang, and M. Y. Chen, (2011) “THE INFLUENCE OF E-WALLET ON ONLINE SHOPPING: A STUDY OF CHINESE CONSUMERS,” International Journal of Electronic Commerce Studies, vol. 2, no. pp. 21-30, 2011.
Fazilah, S., M. A., A. H., & Al-Nasser, A. (2018). THE INFLUENCE OF CONSUMER STYLE ON ONLINE SHOPPING. International Journal of Advanced Science and Technology, 5(2), 1378-1386. doi:10.18178/ijast/v5/i2/1378-1386
Lim, G. (2021). DOES E-WALLET TECHNOLOGY HAVE AN IMPACT ON ONLINE SHOPPING? A STUDY OF SINGAPORE. Institute of Policy Studies. Diakses pada 5 Mei 2021 dari https://lkyspp.nus.edu.sg/IPRS/publications/hasil-penelitian/details/ does-e-wallet-technology-have-an-impact-on-online-shopping-a-study-of-singapore/
S. Wang, M. Lee, and J. Kim, (2014) “THE IMPACT OF ELECTRONIC WALLET ON ONLINE SHOPPING: AN EMPIRICAL STUDY,” International Journal of Information Management, vol. 34, no. 5, pp. 736-745,.
N. L. Hsu, (2017) “THE INFLUENCE OF E-WALLET ON ONLINE SHOPPING: A STUDY OF TAIWANESE CONSUMERS,” International Journal of Electronic Commerce Studies, vol. 8, no. 2, pp. 16-23, 2017.
L. E. Li and Y. Y. Shih, (2015) “A STUDY OF ELECTRONIC WALLET ADOPTION: FACTORS INFLUENCING CONSUMER DECISIONS TO SHOP ONLINE,” International Journal of Electronic Commerce Studies, vol. 6, no. 1, pp. 18-25,
J. J. Liu and Y. Y. Chen, (2016) “THE IMPACT OF ELECTRONIC WALLET ON ONLINE SHOPPING: AN EMPIRICAL STUDY IN TAIWAN,” International Journal of Electronic Commerce Studies, vol. 7, no. 1, pp. 1-13,